Nice, brief article about the difference between search engine optimization versus search engine over optimization.
Anyone who has read anything on my strategies when it comes to SEO, it’s all about common sense and making the best experience for the customer/viewer. The SEO, for the most part will fall into place with the first two taking priority, making SEO more of a search engine tweakization.
SEO: Over-Optimization vs Optimization
A couple weeks back, a co-worker and myself were discussing techniques to optimize the files and folder structure of a web project. He had mentioned hearing that it was advantageous to have file extensions throughout your structure. This was something I had never heard, and sought to get some answers. As with everything in search engine optimization, there aren’t a lot of definitive answers, but there do tend to be trends and supported beliefs.
The article linked below surveyed over 100 SEO experts and SEO-savvy Mechanical Turk workers and all of the poll results jived with my understanding, my gut and my overall experience with search engine optimization.
Best Permalink Structure
I love visualizations of the data I work with on a daily basis. This one I heard about last week on This Week in Tech. It’s a great visualization of the factors that have influence on search engine optimization. Lots of information here that fits within a single 8.5×11 sheet of paper. Love it.
The Periodic Table Of SEO Ranking Factors
In my opinion, site search engine optimization is and always will be an ongoing process of refinement, addition and research for your web site properties, but the six revisions article below definitely has it right on in that in present day, there’s more to SEO than the files and pages within your website.
SEO Beyond Your Site
Great writeup on how search engine optimization is really so much more than just optimization. Google’s recent algorithm change continues to show how quality content, best practices and just plain good user-centric design and content top all others — not some presently trendy trick or hack.
Google Told You So.